Lexus Builds The Ultimate Driving Simulator

by Upscale Swagger on October 11, 2010


Apart of Lexus’ series of Lexus Branded Stories is a new video that hit the Internet a few days ago. The video shows us a behind-the-scenes look at the new Lexus driving simulator which is said to be the World’s Most Advanced Driving Simulator.

It all started with a desire in the search for a deeper understanding of the driver. Lexus’ innovative team did extensive research and studies and built a simulator that does a great job at recreating the drive. For more info on the simulator, check out http://www.lexus.com/tomorrow.









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